5 Crucial Challenges Confronting TMT Dealers
TMT dealers face extreme difficulties in the unpredictable construction industry, making thriving a tough task. Daily survival needs overcoming the commercial problems presented by this ever-changing construction sector. In the kingdom of TMT business, future predictions are uncertain, making it difficult to secure guarantees for constant growth. We have identified 5 problems TMT dealers face which are mentioned below.
Unnoticed Pain of TMT Dealers
Although the challenges you face may be hard for others to understand, our wide experience in the construction industry has given us a unique point of view. Among the many points to consider, we have pointed a few problems, outlined below:
1. Unverified Leads
While it’s true that B2B portals like Justdial, Sulekha, India-mart etc. provide a higher volume of leads, the challenge lies in finding out genuinely interested buyers from those leads. Additionally, depending solely on B2B portals exposes you to the risk of coming across unverified leads, which can be harmful to your business.
2. Content Presentation
In many cases, you have excellent products, but they may fall behind your competitors who excel at product presentation. Engaging your TMT buyer can be very difficult, you might not know what you need to say, what messages or presentation you need to show.
3. Finding Out Purchase Cycle
When trusting on your own connections, identifying the purchase cycle of builders requires continuous efforts. It often involves reaching out to them multiple times, only to be informed that you should follow up after a couple of months. This cycle of waiting and making repetitive calls can continue for months.
4. Low Conversion
Many of you are practical and utilize various B2B portals such as India Mart, Just Dial, Sulekha and more to reach a broader audience. While these portals may offer cost-effective services, they often fail to give you the desired conversion rates.
5. Unable to Reach the Right Influencers
With B2B portals, your work process causes you to go blindly after leads. Via B2B portal you get anonymous calls by which you don’t get to know who you are talking to how important his role is in decision making. Chances of conversions increases only if you are reaching to right person at right time.
Conclusion
In conclusion, TMT dealers face a variety of challenges in the construction industry, making it difficult to succeed. Some key problems include dealing with unverified leads, struggling with effective content presentation, directing the complex purchase cycle of builders, experiencing low conversion rates from B2B portals, and facing difficulty in reaching the right influencers. Overcoming these difficulties requires strategic approaches and a deep understanding of the industry dynamics.